We help you deliver great user experiences
In today’s global competition, where customers have become smarter and expect more on experience; ‘Increase customer satisfaction’ has become the new buzzword for the companies. The better experience you create for your customers, the happier they will become, whereas the worse experience you provide, more frustrated they will get. To succeed in the marketplace, it is important for companies to focus more on customer experience and engage them efficiently. Because engaged customers are satisfied customers, they will serve as references to promote your offerings to friends and families. Thus, to increase visibility, companies strive to enhance customer experience and cover all touchpoints seamlessly.
We have come up with a simple framework to put some more weight around evaluating the quality of user experience, by measuring both the quality and effectiveness against overall goals. Tracking the success/ failure of the product can be based on many parameters.
A quick note
Usser Interface design encompasses EVERYTHING that includes aligning the product to user’s need, developing emotional connection between the product and users, engage them with the product, understand their behavior and keep improvising the product. Customer support processes to retail store design and packaging also comes under user experience. So when we speak of "user experience" we are thinking about any touch point a user can have with the products.
When defining UX (User Experience) metrics for various different products and websites, the UX team at JW Technologies noticed that these parameters tend to fall into five specific categories, becoming the SMART Framework that can be used to keep a track the overall success of the product.
High Quality
As the use of A/B testing and other analysis methods grows, the need for effective metrics becomes more and more important. After all, you don't want to get stuck measuring the wrong thing, or being flooded with too much information that could lead you to lots of confusion.
You can get in touch with us to learn more about our UX Services by
Nowadays, building websites or applications that attract and retain customers has become a combination of arts and science. For people who are not well versed in the digital space, we often compare the work that we do as a UX expert to an architect. Like the architect who builds your home, our UX team builds a comprehensive blueprint, which outlines every single detail of the application’s features and functionality.